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No One Believes You Because You Don’t Believe in Anything
The most iconic designers didn’t chase culture, they authored their own, building worlds so complete they became belief systems.
Jun 23
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Counterstatement
1
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9:10
Fashion Moves Through Friction, Not Consensus
A warning to people-pleasers and trend-chasers.
Jun 10
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Counterstatement
3
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3:57
May 2025
You’re Not Decolonizing Fashion. You’re Just Farming Clicks
The lazy racial conspiracy theories infecting fashion discourse, and a call to replace performative outrage with uncomfortable truth.
May 21
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Counterstatement
7
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1
13:27
Gods of the Boutique: Hermès and the Metaphysics of Luxury
Inside the sacred architecture of Hermès, where luxury is earned through obedience, longing is choreographed, and every customer is both supplicant and…
May 6
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Counterstatement
2
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18:11
April 2025
Beauty Only Shows Up to Its Own Funeral
Listen now | Fashion doesn’t repeat the past, it resurrects what time made sacred, letting us feel what we once failed to see.
Apr 21
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Counterstatement
3
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1
7:56
Culture as Clickbait: The Death of Depth
A manifesto against the hollow theater of metrics, and a call to resurrect the soul of creation from the wreckage of relevance.
Apr 10
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Counterstatement
8
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4:11
Design for the Becoming. Not the Fantasy
This isn’t about aesthetics, it’s about the cost of becoming, and why fashion that ignores the pursuit will always feel like a lie.
Apr 1
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Counterstatement
5
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1
11:46
March 2025
Gutterstatement is live.
Watch now | Unfiltered. Unapologetic. Gutterstatement, the Unpublished issue for Paid Members Only.
Mar 25
•
Counterstatement
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COUNTERSTATEMENT
Gutterstatement is live.
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2:38
The Market Is Begging for Meaning and Demna Just Got the Memo
The market didn’t reject Demna, it rejected the repetition of nothingness; now he’s tasked with proving fashion can still evolve beyond critique.
Mar 24
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Counterstatement
1
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COUNTERSTATEMENT
The Market Is Begging for Meaning and Demna Just Got the Memo
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Balenciaga: The Uniform for a Society That Believes in Nothing
How Demna turned nihilism into luxury, selling the aesthetics of collapse to an audience desperate to prove they understand the joke.
Mar 24
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Counterstatement
2
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22:08
The Unborn Medium: Why Haven’t We Unlocked a New Dimension of Beauty?
We have the tools, the knowledge, and the technology, so why are we still creating within the same constraints, instead of forging an entirely new…
Mar 12
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Counterstatement
2
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10:55
Good Designers Make. Great Designers See.
The hidden art of deep perception. Why the greatest designers don’t just create, but reveal what they have spent a lifetime collecting.
Mar 2
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Counterstatement
14
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1
13:04
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